Founder

Greg Upham is Founder and CEO of Asymmetrix.  Greg launched Asymmetrix in 2019 as a family office where he combines his 25+ years of professional experience and his own capital to invest in and support entrepreneurs and business owners.

Building successful businesses is really hard! Greg's high level of empathy for entrepreneurs motivates him to act as a mentor and advisor to many businesses outside his own portfolio, and to support entrepreneurship, in general, as a force for positive change in the world.

Background

Greg spent the first seven years of his career in finance and M&A for a Big Six firm as well as in corporate roles.

During the "dot.com" era, he took his first leap into entrepreneurship when he cofounded his first Internet native technology company which was eventually acquired in 2003.  Over the subsequent ten years, Greg cofounded four other technology startups and was an early employee (#5) in one additional venture-backed technology business.  Some of these ventures were complete failures. Some were highly successful. But in all cases, they were amazing opportunities to grow professionally and learn. 

In his most recent startup, Greg co-founded a fintech business in 2009 which grew to over 160 employees, 250 clients and almost $30M in ARR before it was acquired by Q2 Software in October 2019.

Outside the office, Greg enjoys spending time with his family and travel. He is a life-long learner and currently averages about 30-40 books per year and 5-6 podcasts per week on a variety of interesting topics. Greg enjoys cooking, bio-hacking, hiking, global macro economics, the Charlotte FC, and studying Kabbalah / Torah. 

Through the Upham Family Benevolence Fund, he and his wife enjoy helping others less fortunate and supporting various noble charitable causes in hopes of making the world a better place for everyone.